A lot of black dogs can develop a sort of rusty tinge on their coats, especially in the summer months as the sun bleaches out more colour. My liver working Cocker has a similar thing where the longer parts of her coat (her topknot and her fuzzy bits on her back, sides and legd) go a sort of blondish-gingerish colour, you can only really see her proper dark brown colour underneath and it's definitely more noticeable in the summer, she looks like she's wearing a blonde wig just now

In her case most of it is dead hair/fuzz which loses its proper colouration.